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PRODUCTION RESEARCH

NAME:   ME AND MY GROUP CAME UP WITH THE PRODUCTION COMPANY NAME, ‘SORRY, MISS CREATIVE’. WHAT RELEVANCE DOES THIS HAVE MAY YOU ASK? WELL THIS IS A PHRASE THAT I ACTUALLY SAID WHILST SHOOTING FOR OUR FILM. I WOULD LIKE TO ESTABLISH THE FACT THAT THERE IS A COMMA IN BETWEEN “SORRY AND MISS” .AS OUR FILM IS VERY TEENAGE ORIENTATED, WE FELT IT WOULD BE INTERESTING FOR A PRODUCTION COMPANY SUCH AS SORRY, MISS CREATIVE TO PRODUCE OUR FILM.

LOGO:     WE EXPERIMENTED WITH SO MANY LOGOS AND FROM STARTING WITH SOMETHING SIMILAR TO THE SUPERMAN LOGO I CAME UP WITH A LOGO WHICH IS IN FORM OF AN EXCLAMATION MARK. THE SORRY WOULD BE IN THE TRIANGLE OF THE EXCLAMATION MARK AND THE MISS CREATIVE (AS INITIALS) IN THE CIRCLE. I HAD NO EXACT REASON FOR COMING UP WITH THE EXCLAMATION MARK BUT ME AND MY FILM WAS TALKING ABOUT HOW OUR FILM IS VERY DRAMATIC AND REFLECTIVE OF THE ISSUES THAT OCCUR IN SOCIETY NOW. PERHAPS THIS IS WHY I CAME UP WITH THE EXCLAMATION MARK AS I WANT THE PRODUCTION COMPANY TO BE BOLD AND DRAMATIC AND RELEASE FILMS THAT CAN BE EXTREME BUT INFLUENTIAL ALSO.

SORRY MISS CREAATIVE

^ THIS IS THE FINAL LOGO THAT NABEELA CAME UP WITH IN PHOTOSHOP. THE LOGO IS INDEED BOLD AND DRAMATIC AND FILM FANATICS WILL BE ABLE TO ACKNOWLEDGE  THE TYPE OF FILMS THE COMPANY PRODUCES JUST BY LOOKING AT THE LOGO. THE USE OF RED PORTRAYS IT AS DYNAMIC AND ENGAGING, WHILST THE SILVER GIVES IT A SHARP EDGE. THE LOGO DOES APPEAR TO BE QUITE AMERICAN- ESQUE. OUR PRODUCTION COMPANY IS BRITISH BUT I FEEL IT WILL PRODUCE FILMS THAT EXPLORE SEVERAL CODES AND CONVENTIONS OF AN AMERICAN FILM.

DISTRIBUTION AND EXHIBITION:

SHORT FILMS ARE MEDIOCRE FILMS COMPARED TO BIG BLOCKBUSTER HOLLYWOOD FILMS BUT THAT DOES NOT TAKE AWAY FROM THE EXCELLENCE OF THESE FILMS. PRODUCERS OF SHORT FILMS ARE NOT FUNDED WITH A HIGH BUDGET, BUT IF THE FILM IS WELL MADE, THEN THE FILM MAKERS CAN STILL ENSURE SOME COMMERCIAL SUCCESS FOR THE FILM. THIS IS THE ROLE OF THE DISTRIBUTORS; THEY HAVE THE TASK OF PROMOTING THEIR FILM AND MAKE SURE IT IS ASSESSIBLE VIA CERTAIN MEDIA PLATFORM. IN THIS DAY AND AGE, TECHNOLOGY HAS GRANTED FILM MAKERS MUCH ACCESS FOR THEIR FILMS TO BE VIEWED ONLINE. YOUTUBE IS A GREAT PLATFORM FOR AMATEUR SHORT FILM MAKERS TO SHOWCASE THEIR FILMS.

SF

^ ABOVE IS A FREE ONLINE SITE WHICH SHOWCASES SHORT FILMS. THIS IS A GREAT CHOICE OF PLATFORM TO SHOW YOUR FILM AS IT IS FREE TO WATCH BUT ALSO EXTREMELY ACCESSIBLE TO MANY PEOPLE. FILMS SHORT IS ALSO A GREAT SITE TO WATCH A VARIETY OF FILMS WITH MANY GENRES. IT HAS AN AREA OF  COMEDY FILMS BUT ALSO GAY/LESBIAN FILMS (WHICH HAS A NICHE AUDIENCE).

DISTRIBITORS MAY ALSO APPLY TO HAVE THE SHORT FILMS SCREENED AT FILM FESTIVALS. FILM FESTIVALS PROVIDES THE OPPORTUNITY FOR VARIOUS PEOPLE TO BE EXPOSED TO YOUR FILM. THE LONDON SHORT FILM FESTIVAL PROVIDES A RARE OPPORTUNITY FOR ASPIRING FILM MAKERS. THEY ALWAYS WANT TO ENSURE THAT EVERYONE HAS A CHANCE TO SUBMIT THEIR FILM, FOR IT TO BE SHOWN AT THE FESTIVAL. THE LONDON SHORT FILM FESTIVAL HAS BEEN APPLAUDED BY MANY INCLUDING I-D MAGAZINE , WHO STATED, “THIS IS A FESTIVAL NOT AFRAID TO TAKE CREATIVE RISKS AND NURTURE NEW TALENT, SOMETHING RARELY SEEN IN THIS AGE OF AUSTERITY AND CONFORMITY”.  THIS YEAR, SUNDANCE FILM FESTIVAL WILL ALSO BE HOSTING A SERIES OF COVERSATIONS WITH SOME OF THE BIGGEST NAMES IN FILMS (ACTORS, DIRECTORS, PRODUCERS ETC…). THIS COULD BE A GREAT OPPORTUNITY FOR SHORT FILMS SUCH AS TO BE HEARD ABOUT. THESE INFAMOUS FILM MEMBERS OF THE FILM INDUSTRY MAY ACTUALLY VIEW SOME OF THE SHORT FILMS AND IF THEY SPEAK OF THEM VIA SOCIAL MEDIA, THEN THAT CERTAINLY ENSURE AN INCREASE IN THE AMOUNT OF PEOPLE WATCHING THE SHORT FILM.

YOU CAN ALSO SCREEN YOUR SHORT FILMS IN A THEATRICAL AND NON THEATRICAL WAY. IF WE WERE TO SCREEN OUR FILMS THEATRICALLY, THEN IT WOULD BE SHOWN TO THE PUBLIC AND SPECIFICALLY A PAYING AUDIENCE. A NON THEATRICAL METHOD ENTAILS, SCREENING IT TO A CLOSED MEMBERSHIP GROUP SUCH AS A FILM SOCIETY OR AN EDUCATIONAL GROUP (WITHOUT CHARGING ADMISSION AT THE DOOR). I BELIVE SHOWING OUR FILM IN A NON THEATRICAL WAY WOULD BE MORE EFFICIENT AS OUR PRIMARY AUDIENCE ARE TEENAGERS. ALSO, EDUCATIONAL GROUPS MAY FIND SOME INSPIRATION WITHIN THE FACT THAT YOUNG PEOPLE MADE AND STARRED IN THE FILM. HOPEFULLY THROUGH WORD OF MOUTH AND SOCIAL NETWORKING, OUR FILM WOULD BECOME MORE ACKNOWLEDGED. IT IS ALSO A GOOD IDEA TO SHOWCASE SHORT FILMS IN LOCAL CINEMAS. LOCAL CINEMAS ATTRACT A DIFFERENT AUDIENCE, TO THE TPYICAL HOLLYWOOD FILM FAN. SHORT INDEPENDENT FILMS ARE USUALLY WATCHED BY YOUNG AND ENTHUSIASTIC FILM FINATICS, SO THE INEXPENSIVE PRICE OF THE TICKET WOULD BE BENEFICIAL.

WE WOULD INITIALLY WANT OUR SHORT FILM TO BE SHOWN ON FILM 4. WE CHOSE FILM 4 BECAUSE WE FEEL AS IF THEY SCREEN FILMS OF MULTIPLE GENRES AND THEY DO NOT ALWAYS SWAY TOWARDS THE BIG HOLLYWOOD FILMS. IN A FAQ, THEY CLAIMED THAT “THEY DO NOT DEVELOP FILMS FOR FAMILY AUDIENCE” AND INSTEAD THEY STATE THAT THEY ARE “INTERESTEED IN DISTINCITVE VOICES AND WORK THAT AIMS TO PUSH THE BOUNDARIES”. I BELIEVE OUR FILM PORTRAYS AN ASPECT OF ORIGINALITY. FILM 4 DON’T SCREEN THEIR SHORT FILMS ON THEIR CHANNEL BUT INSTEAD ON THEIR ONLINE SITE. THEY ALSO CALIM THAT THEY WILL NOT TWEET LINKS TO PEOPLE’S SHORT FILMS BUT INSTEAD, MENTION THEM ON THEIR BLOG WITH ASSISTED LINKS. BLOGS HAVE EXTREMELY POPULAR WITHIN THE LAST FEW YEARS, SO THAT TOO IS A GREAT PLATFORM, FOR YOUR SHORT FILMS TO BE DISCOVERED.

film4-logo

PRESS KIT:

DEFENITION:       A PRESS KIT, OFTEN REFFERED TO AS A  MEDIA KIT IN BUISNESS ENVIROMENTS, IS A PRE-PACKAGED SET OF PROMOTIONAL MATERIALS OF A PERSON, COMPANY, OR ORGANIZATION DISTRIBUTED TO MEMBERS OF THE MEDIA FOR PROMOTIONAL USE.

PRESS KITS ARE AN IMPORTANT METHOD IN PROMOTING YOUR FILMS AS IT CREATES A VERY INVITING RESPONSE FOR THE AUDIENCE. MEMBERS OF THE AUDIENCE MAY BECOME COMPLETELTY IMMERSED WITHIN THE FILM, THUS WANTING TO KNOW INFORMATION ABOUT THE ACTORS, PROCESS OF MAKING THE FILM AND SUCH. THEY ALSO MAY TAKE A LIKING TO A CERTAIN ASPECT OF THE FILM, SUCH AS THE MUSIC.

press kit pictures

^ THIS IS A COLLAGE THAT I CREATED ON POWERPOINT. ABOVE ENTAILS ALL THE PRESS KIT METHODS I WILL USE. BELOW I WILL LIST REASONS AS TO WHY I AM GOING TO USE EACH METHOD.

FACEBOOK AND TWITTER : SOCIAL NETWORKING SITES, ESPECIALLY IN THIS DIGITAL AGE, IS A GREAT EXAMPLE OF ALLOWING PEOPLE TO LEARN ABOUT YOUR FILMS. IT IS ALSO A GREAT PLATFORM TO PUT PICTURES, VIDEOS AND LINKS. WHAT WE WOULD HAVE TO DO IN A TYPICAL SCENARIO IS CREATE A FACEBOOK PAGE AND THROUGH ADVERTISING, ‘PAGES YOU MIGHT LIKE’, PEOPLE WILL LEARN ABOUT YOUR PAGE AND HOPEFULLY FOLLOW IT AND LIKE IT TO GET THE LATEST INFORMATION. CREATING A TWITTER PAGE WOULD ALSO BE A MUST, AS IT IS EXTREMELY INTERACTIVE. FOR INSTANCE, FANS CAN TWEET THE PAGE AND WHOEVER IS RUNNING THE PAGE, WILL IMMEDIATELY FOLLOW UP WITH THE ANSWERS THEY MAY NEED.

WEBSITE: AN ACTUAL WEBSITE WOULD BE AN OBVIOUS PAGE. AN ACUTAL WEBSITE WILL DIRECTLY PROVIDE YOU WITH ALL THE EXTRA INFORMATION YOU NEED, THAT MAY NOT BE PROVIDED ON SOCIAL NETWORKING SITES. IT WILL CERTAINLY BE MORE FACTUAL THAN THE OTHER PRESS KIT METHODS. THIS WILL BE BENEFICIAL FOR THOSE WHO MAY ACTUALLY NEED TO RESEARCH IT FOR EDUCATIONAL PURPOSES, OR JUST HAVE AN ENQUIRY IN GENERAL.  I SEARCHED THE WEBSITE FOR THE FILM ‘INTERSELLAR’ AND WHAT I IMMEDIATELY NOTICED WAS THAT THE SITE WAS VERY PERSONALISED AND SPECIFIC TO THE FILM. FOR EXAMPLE, WHEN I WANTED TO CLICK ON CERTAIN HEADINGS, THE LOADING BUTTON HAD A SPACE LIKE LOADING SCREEN. IF WE WERE TO CREATE A WEBSITE FOR OUR FILM, WE COULD HAVE POSSIBLY HAVE A RED CAPE SWAYING (AS THE LOADING SCREEN). THE SITE ALSO HAD A VERY DETAILED CINEMA SCREENING  PAGE. THEY INCOOPORATED THE USE OF A LIVE MAP, TO DIRECT YOU A LOCAL CINEMA, IN WHICH THE FILM WILL BE SCREENED.

INTERSELLAR

BLOG:  AS I HAD PREVIOUSLY MENTIONED BLOGS ARE BECOMING INCREASINGLY POPULAR.  FILM FINATICS CAN SEARCH UP VARIOUS BLOG GENRES AND FIND THE MOST INTERESTING GENRE SPECIFIC BLOGS. WHILSTS BLOGS MAY BE TIME CONSUMING, THEY ARE EXTREMELY PERSONAL. AUDIENCE MEMBERS MAY FIND THIS USEFUL AS THEY CAN READ UPON PERHAPS LONG, DETAILED REVIEWS OF THE FILM AND BASE THEIR JUDGEMENT ON THIS, AS TO WHETHER THEY WOULD LIKE TO SEE THE FILM OR NOT.

SOUNDCLOUD:  ONE AREA THAT MANY PEOPLE ASSOCIATE WITH THE FILM IS THE ACUTALL SOUNDTRACK. MANY PEOPLE CLAIM THAT MUSIC CAN INTENSIFY THE EMOTIONS OF A CERTAIN SCENE. IT IS ALSO A LONG TIME REMINDER OF THE FILM, A PEOPLE TEND TO LISTEN TO MUSIC CONTINUOUSLY. MUSIC IS A DIFFERENT CASE TO FILMS SO IF THE SOUNDTRACK OF A FILM IS EXCELLENT AND SPOKEN ABOUT A LOT, THEN IT IS LIKELY THAT PEOPLE WILL LEARN ABOUT THE FILM AND WANT TO WATCH IT.

YOUTUBE: WE WOULD ALSO BE SURE TO CREATE AN OFFICIAL YOUTUBE CHANNEL TO SHOWCASE A VARIETY OF VIDEOS AND UNSEEN EXTRAS. YOUTUBE HAS BEEN THE MOST SUCCESSFUL VIDEO PLATFORM AND THIS IS CLEARLY WHY CREATING AN OFFICIAL YOUTUBE CHANNEL FOR THE MOVIE WOULD BE BENEFICAL. IT IS QUICK AND SIMPLE AND MIGHT BE SOME PEOPLE’ PREFERRED CHOICE. ON THE YOUTUBE CHANNEL, WE WOULD PROVIDE VIDEOS SUCH AS BEHIND THE SCENES FOOTAGE (POSSIBLY DONE IN A ‘VLOGGING’ FASHION, AS VLOGGING HAS BECOME INCREASINGLY POPULAR OVER THE YEARS BUT IT IS ALSO A GREAT FORM OF INTERACTION WITH THE AUDIENCE. RELATING, TO THIS WE WOULD DEFENITELY HAVE BLOOPERS, SPECIFICALLY WHERE I SAY, “SORRY, MISS CREATIVE” (SHOUTOUT TO OUR PRODUCTION COMPANY) :’). INTERVIEWS WITH THE CAST WOULD ALSO BE AN ESSENTIAL FEATURE OF THE YOUTUBE CHANNEL. WE WOULD PERHAPS HAVE FANS QUESTION THE ACTORS, TO MAKE IT MORE INTERESTING AND LESS FORMAL THAN TYPICAL INTERVIEWS.

WIKIPEDIA PAGE: A WIKEPEDIA PAGE IS AGAIN ANOTHER FORMAL SOURCE OF INFORMATION, WHERE PEOPLE CAN LOOK TO FOR FACTUAL INFORMATION. ASPIRING SHORT FILM MAKERS MAY BE INTERESTED IN THE BUDGET OR PERHAPS THE DURATION OF THE FILM MAKING PROCESS. WE MAY BE EVEN MORE SPECIFIC THAN MOST WIKIPEDIA FILM PAGES AND POSSIBLY INCLUDE DETAILS ABOUT THE TECHNOLOGICAL APPLIANCES THAT WERE USED. ONE THING THAT I USUALLY LOOK FOR ON WIKEPEDIA IS INFORMATION ABOUT THE ACTORS AND ACTRESSES. I’M ALWAYS INTIRIGUED TO SEE BACKGROUND INFORMATION AND A PERSONAL HISTORY. WE WOULD DEFENITELY INCLUDE LINKS TO WIKEPEDIA PAGES OF THE ACTORS INCLUDED IN THE SHORT FILM.

COMICBOOK: I BELIEVE A STORY-BOOKLET OR PERHAPS A COMIC BOOK BASED ON THE FILM WOULD BE A GREAT ALTERNATIVE IN OUR PRESS KIT. THERE HAVE BEEN MANY FILMS AND TV-SERIES WHICH HAVE BEEN CHANGEDN INTO COMIC BOOKS AND VICE VERSA. ‘ORPHAN BLACK’ IS A POPULAR SCI-FI TV SERIES WHICH HAS NOW A COMIC BOOK VERSION. ALSO AS OUR FILM IS BASED OFF ‘LITTLE RED RIDING HOOD’, WE ARE GOING TO HAVE TO PAY HOMAGE AND HAVE SOME FORM OF BOOK FOR SELL. I BELIEVE A COMIC BOOK/GRAPHIC NOVEL WOULD BE VERY INTERESTING AS IT IS VERY EDGY AND MODERN. IT ALSO MAY ATTRACT A WIDER AUDIENCE.

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